The Academy of Fitness Business
 
Study Here, Work There
What our clients say:
"Since doing the AFB fitness professional workshops my PT client base has tripled. I love the variety I can now offer my clients and they love the results.."
- Matthew Wainwright
(Personal Trainer)
What you NEVER got taught at PT School
Our Nationally & Internationally recognised courses are designed to educate and inform you about all the things you are never taught about working in the fitness industry or running a successful Personal Training business.
Becoming a Personal Trainer or having a successful Personal Training business is not simply about how many fancy industry qualifications you have from your training institute.

Your clients will expect you to be qualified. How much will your clients know about where you studied your fitness qualifications? Will they care? Probably not!

What clients want in the fitness industry are trainers that are presentable, reliable, understand their needs and can make them feel important and valued whilst providing them with the most effective and enjoyable exercise experiences by thinking outside the box!